The Truth About Pay Per Click Advertising

Let's cut through all the marketing hype & lies around Google AdWords and PPC

Read these "honest" Articles & White Papers The only free AdWords & PPC resources on the Internet that tell both sides of the hype - the good AND the bad. The free articles & white papers examine issues for Internet Marketers, Marketers who have to dabble in PPC and Managers/Executives who are responsible for the bottom line performance of their PPC campaigns. 


Learn from the best Books & Courses If you are an Internet Marketer or a marketing executive who is dabbling in Pay Per Click Advertising, then you have a huge learning curve to overcome. Here, I'll show you the best resources (free and paid) that can quickly move you from "amatuer" to "proficient" to "expert" levels within a few short weeks. Ignore these resources at your own peril.


30 Minute Personal Tactical Review Session with Rachit Dayal There's only so much you can learn from books, articles, white papers and blogs. Schedule a 30 minute tactical review session with me to get a short-cut answers to why your AdWords isn't performing like it should. If you haven't even gotten started yet, then together, we'll also do an industry & competition analysis. Read this section for details, pricing and availability. 


Complete PPC Management Services In some industries & markets, the landscape is so competitive or the work is so complicated, it is better to outsource the entire PPC management to an expert like me. But you should know that I am opinionated, honest and passion about marketing ROI. And I only accept a handful of new clients each year. To find out if qualify, read this section.


Rachit Dayal
Rachit Dayal helps businesses boost sales by using persuasive conversion techniques and finding laser-targeted prospects for their websites. He is considered one of Singapore's youngest Internet Marketing Gurus, and helps clients in the U.S. and Singapore.




Rachit has been certified by Google as a Qualified Advertising Professional. Go ahead, click the logo and verify it.